In conjunction with American debuting new uniforms for their crews and ground staff, a new safety video has been released for play on all IFE equipped aircraft.
Okay, I really hate it. Maybe I’m just old-school, but I’m not a fan of all the “chic” to this one. Too many moving parts, and it’s a complete opposite from the previous, more traditional video.
Previous videos featured a collaboration between many different flight attendants, ground crews, pilots and more, which really kept the video flowing in my opinion. This new video only features a limited amount of speakers and appears way more drawn out, perhaps to the fact that every safety scene seems “illustrated” in some fashion. Looks like American went for a more creative approach this time, somewhat incorporating elements from other airline videos, too.
In follow up to the video, American also produced a behind the scenes look at producing the new safety spiel.
I do find it kind of cool how they used airplane sounds to create the music…pretty neat.
Does anyone else find it funny how much legroom they portray in the Main Cabin? 😉
I’ll miss the old video for sure. Welcome to the new AAmerican, I guess.
What do you think of the new safety video?
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